PROJECT OBJECTIVE

Redesigning the user interface that enhances the customer’s experience and increases brand awareness thus establishing the online presence of Elite Paint.

Elite Paint is the pioneer in the paint industry and they specialise in multi mode paint production creating bespoke in the paint production world. Their main focus was on their digital presence and they wanted to increase the traffic on their website along with reducing the bounce back rate. This is why they wanted to work with a team who could help them build a pleasant website.
 

The team discovered after a few strategic workshops that the key to creating a smooth user journey and customer acquisition is to create a unique user experience. In addition to this, we have dealt with reconciling all the useful features to be placed in a single location. Most importantly our strategic …

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CORE FEATURES

  • Interactive search for the dealer location.
  • Product showcasing of the numerous collections of paint
  • Paint calculator to help the customer make an informed decision
  • User-friendly navigation to explore each product
  • Exclusive product listing

KEY CHALLENGES

01

Retrieving the previously hacked website and completely redesigning it

02

Making all the elements responsive was also a big challenge as these were highly detailed.

03

Since there are many products, separate landing page was designed for each category

SERVICES AT A GLANCE

Design Solutions

  • Website Design
  • Experience Design
  • Prototyping

Software Development

  • Web Development
  • Platforms & API

Maintenance & Support

  • Web Security
  • Performance Optimization
  • Cloud Server Maintenance
  • Technical Consultation

KEY RESULTS

01

The website is known to be one of the leading and recognized one in the Paint industry

02

Product exposure increased remarkably

03

Increased web presence in Google and other search platforms

04

Website traffic increased significantly

05

Speed optimization increased by a huge margin

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