Cha-Walah E-Commerce
Cha-Walah Ecommerce
2016
The Cha-wallah Ltd is an e-commerce company selling multi-flavoured tea only over the internet. The website had hundreds of thousands of visitors each month—but its conversion rate was not upto the mark. To set apart from the competitors, we hoped to transform the way that customers find and purchase unusual flavoured tea online with original and creative ideas, where the user was able to discover tea from new perspectives with unique product filtering capabilities, convenient collection cases, and a highly detailed product page.
We have conducted strategic and technical meetings with the client about their vision for the brand. They wanted a completely individual, stand-out website, with innovative functionality and clean and elegant design. As the website's main purpose was based around selling tea, e-commerce was built in as part of the core functionality, with a smooth checkout process for a simple user journey.
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