Creating well thought out digital strategies to help reach target audiences more effectively

DEVELOPMENT PROCESS

Stage 1. Initial discussion and planning

It takes a lot of time and analysis to build up a suitable digital strategy. For this, we discuss with our clients and carry out a thorough background check.

Stage 2. Choosing your digital marketing strategies

This is where we try to pick the most compatible strategies for your business that focus on the techniques offering the most value versus trendy strategies. We set the budget, identify Unique Selling Points and build a buyer persona to determine the target audience.

Stage 3. Launching your campaigns

Following our planning, we launch your campaigns across channels. We also make sure that all of your channels feature the appropriate tracking information. For example, your website features your Google Analytics tracking code.

Stage 4. Tracking the results and reporting

We monitor and measure the performance of your strategies by tracking their performance. We use tools like Google Analytics, Google Search Console, and Google Ads to keep track of your strategies and their return on investment (ROI).