Content marketing is a marketing strategy that focuses on creating and sharing online materials such as videos, blogs, social media posts, etc. that is not actually meant to promote a brand but to stimulate interest in a certain product or service. Content marketing is not an easy program but if it is properly applied it can have a powerful impact on your business. Content Marketing Institute conducted a study recently when asked what were the top challenges of Content Marketing the response of the marketers was: Producing high-quality content – 41% of respondents, producing enough content – 20% of respondents and producing content on a limited budget – 18% of respondents.
In today’s market people are more interested in the content. A simple “Buy NOW!” attracts fewer customers and will yield poor results. So to excel in today’s business world you have to invest in digital marketing through quality content. Through this, you will be able to attract more customers and produce better results. We at DCASTALIA have been producing quality content for a long time. I think it will be better if we will let our results do the talking.
A leading property developer of Bangladesh that represents architecture at its best. Relentlessly pursued “Creating Lifestyles” without compromise.
To tailor their requirement of a modern website, we went through several UX sessions, worked closely with different teams of designers & architects through out our development process. The final result was a top-class website that becomes an example for rest.Read case study
Shanta Holdings Limited, a leading real estate, famous for its eye-catching residential & commercial projects. We have been working as a digital partner and providing various design, development & technical solutions.
Our goal was to design and develop a web presence that emphasizes simplicity and speaks for the brand.Read case study
Planning should specify the details of creating, publishing, distributing, and measuring a content marketing program. Strategic components of content planning include understanding how the brand and target market will intersect in the form of content, as well as the development of specific themes and topics. Mapping content to the buyer journey or, more importantly, understanding how the buyer journey drives content is also critical.
It can be promotional speech, video, images, animation, infographic, PR and more.
We will promote your content on the popular web and social channels to reach maximum audiences.
Yes, we will do the audience research based on your requirements and target market.